Palola was founded by 2 craftsmen who had a shared vision to mend the broken bond between the wearer of the shoes and the shoemaker.

For years, shoe brands moved away from traditional shoemaking and started industrializing shoemaking processes. This resulted in shoes that were made by factory workers in assembly lines instead of shoemakers who understood the wearers’ feet, and how to make shoes that would look good and fit well.

Bespoke shoemaker Josh Leong, honed his craft at Italian bespoke shoemaker, Stefano Bemer, and currently heads the shoemaking team at Palola.

Together with Jeremiah from The J.Myers Company, the founders have more than a decade’s worth of experience between them, and they set out to create a brand of footwear centered around style, but more importantly, comfort and craftsmanship.